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Event & Experiential Implementation
Cosmoprof Beauty Trade Show
Las Vegas
I planned, designed, and managed the full on-site build of our Cosmoprof Las Vegas trade show booth—overseeing layout, branding, vendor coordination, and production to create a cohesive, high-impact experience that showcased the brand and drove attendee engagement.
New Product Launches
New York City
I developed and executed immersive experiential launch events in NYC, overseeing creative direction, vendor coordination, and on-site build to bring new products to life in engaging, brand-forward environments.
Influencer Press Event
New York City
I led the creative vision and on-site execution for a Huda Beauty influencer press event, coordinating vendors, production teams, and environmental design elements to produce an immersive, high-impact brand experience that showcased the launch with clarity and excitement.
Freestanding Display Backdrops
New York City
I created freestanding display solutions for NYC product launch events, directing design, production, and on-site build to elevate the brand experience.
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